Vets For You
A caused-based plumbing and HVAC company, Vets For You™ gives back to the community by donating a portion of its proceeds to organizations that help disabled veterans. As a business created to give back to its fellow veterans, Vets For You delivers high-quality service at reasonable prices.
Despite the company’s noble mission, Vets For You came across as a cut-rate and unprofessional service provider. With no effective sales, business, or marketing systems in place, the company stagnated, unable to grow its revenue or attract quality employees.
Mr. Lim and his team at HOW CREATIVE created a new, elevated business model, Brand Identity, and customer strategy based on Vets For You’s quality and expertise as a service provider. They created the new tagline, “Comfort is Our Genius™” for the company as well as changed their name from “Vets 4 You” to the current “Vets For You.”
As a result of its new Brand Identity, Vets For You saw revenues go from $750,000 to over $4 million per year. With only four employees when HOW CREATIVE first entered the picture, the company now boasts a highly skilled team of 27; moreover, as proud brand ambassadors, the employees contribute to the thriving company culture.
With a clear and effective system in place for business growth, marketing, and sales, Vets For You continues to expand its operations, acquiring another local HVAC company and actively on the hunt to acquire more businesses to continue growing its market share.